Market Watch features Menē in recent article
May.2.2025
As Gold prices soar, investors turn to jewelry they can wear and wealth they can hold.
Why just invest in Gold when you can wear it too?
With gold trading near record highs, investors are flocking to one of the world’s oldest safe-haven assets. But in today’s market, a growing number of people are choosing to invest in gold not just by buying bullion, but by wearing it.
A recent MarketWatch feature posed the question: “If you love gold at near-record high prices, why not wear it?” At Menē, that’s a philosophy we’ve believed in from the beginning. Why store your gold in a vault when it can live beautifully on your wrist, around your neck, or passed down from one generation to the next?
24k Gold jewelry as an investment
Traditional gold jewelry is often marked up significantly for design, labor, and brand. At Menē, we do things differently. Our jewelry is crafted from 24k gold and pure platinum, sold by gram weight at real-time market prices, plus a transparent design fee. That means every piece retains its intrinsic value, not just as adornment, but as wealth.
This model resonates now more than ever. As inflation and economic uncertainty persist, many are turning to tangible assets. And with gold prices climbing, fine jewelry made from 24k gold becomes more than just a luxury, it becomes a store of value.
The new age of “Wearable Wealth”
This isn’t costume jewelry or heirlooms gathering dust in a drawer. The new generation of gold investors is redefining what it means to hold wealth. A pair of 24k hoop earrings. A pure platinum bracelet. A pendant gifted for a milestone moment. These aren’t just beautiful, they’re convertible, liquid, and timeless.
It’s the best of both worlds: the elegance of fine jewelry, with the security of physical gold.
A future proof choice
Unlike digital assets or volatile equities, 24k gold has been trusted across centuries and civilizations. At Menē, we’re proud to continue that legacy, offering jewelry that reflects not just personal style, but enduring value.
As MarketWatch put it: if you love gold at these prices, why not wear it?
Connect with us.
Latest News & Events
Get the latest from Menē.
Be the first to discover new collections, news, and more.
You may unsubscribe at any time. By providing Menē with your email address, you acknowledge that your personal information will be treated in accordance with our Privacy Policy.