Privacy Policy

Effective Date: September 1, 2026

mene.com (the “Website”) is a website operated by Menē Inc. We always want our policies to be clear and easy to understand, so this policy offers a simple breakdown of how we handle your Personal Information in connection with our Website and services. This Privacy Policy is incorporated into the Menē Terms of Use. Additional privacy disclosures may apply depending on where you live, including our California Privacy Notice and EEA/UK Privacy Notice.

This Privacy Policy explains how Menē collects, uses, discloses, and otherwise processes Personal Information in connection with the Website and our products and services. Certain processing activities may be subject to additional notices or consent requirements under applicable law.

This policy sets out:

What information we collect and why we collect it
How we use that information; and
Choices you have regarding the use of your Personal Information.

A. How We Collect and Use Personal Information

For purposes of this Privacy Policy, “Personal Information” means information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked with an individual or household, as defined under applicable law. Personal Information does not include information that is lawfully considered de-identified, aggregated, or publicly available under applicable law. We endeavor to collect only that information which is necessary for a business purpose and relevant for the purposes of processing. Below are the ways we collect Personal Information and how we use it.

B. What we collect

We may collect Personal Information about you in various ways, such as when you provide it on our Website, apps, or social media channels; at our events; through surveys or via email, text messages, live chat, or phone. The types of Personal Information we collect may include:
- Contact and account information, including name, email address, postal address, telephone number, country of residence, username, password, and communication preferences;
- Transaction and order information, including products purchased, order history, shipping and billing information, returns, exchanges, buybacks, Menē Credit, and other transaction details.
- Payment and transaction information, which may include payment method, billing address, transaction identifiers, and limited payment-card information. Full payment-card information may be collected and processed directly by our payment processors rather than stored by Menē;
- Customer service and communications information, including inquiries, comments, emails, chat messages, telephone communications, photographs, or other content you provide.
- Device and online activity information, including IP address, browser type, operating system, referring and exit pages, device identifiers, cookie identifiers, and information about your use of the Website.
- Demographics and preference information, where voluntarily provided;
- Geolocation information, where collected;
- Information from third parties, including service providers, advertising and analytics partners, payment processors, fraud-prevention providers, and social media platforms.
When you subscribe to email or SMS marketing, we collect the contact information you provide, such as your email address or mobile telephone number, together with your marketing preferences and consent records.
As is true of most websites, but subject to your browser settings, we automatically gather information about your computer such as your IP address, browser type, referring/exit pages, and operating system.
We may also ask you to complete surveys that we use for research purposes, although you do not have to respond to them.
We may receive information from third-party platforms, tools, widgets, plug-ins, analytics providers, advertising partners, or social media services when you interact with those features or when such providers process information on our behalf. Their independent collection and use of Personal Information may also be subject to their own privacy notices. Menē is not responsible for independent privacy practices of third parties to the extent they collect or process Personal Information for their own purposes.

C. How we use your Personal Information

We may use the information set out above to:

Create and manage your account with us;
Verify your identity and protect against, identify, and prevent fraud and other unlawful activity, claims, and other liabilities;
Assist us in responding to your enquiries;
Provide Menē products and services to you;
Process and fulfill purchases, returns, exchanges, buybacks, and other transactions;
Detect, investigate, and prevent fraud, account misuse, security incidents, and unlawful activity;
Personalize content, product recommendations, and marketing where permitted by law;
Communicate with you about, and administer your participation in, special events, contests, programs, offers, surveys, and market research;
Operate, evaluate, and improve business, including developing new products and services;
Troubleshoot and improve the Menē online experience by analyzing performance and improving functionality;
Maintain records, conduct audits, and support internal business operations;
Comply with legal, regulatory, tax, accounting, sanctions, anti-money-laundering, and other compliance obligations;
Evaluate or complete a merger, financing, acquisition, reorganization, sale of assets, or similar corporate transaction; and
Other purposes in respect of which you will be notified at the time of collection.

When you contact Menē, we may keep a record of your communication to assist us and you in ensuring that you get the best from our services.

D. How we share your Personal Information

Service Providers. We disclose Personal Information to service providers that perform services on our behalf, including website hosting, payment processing, shipping, fraud prevention, customer service, analytics, marketing, communications, cloud storage, security, and similar functions.
Business Partners. We may disclose Personal Information to business partners where necessary to provide a product or service, conduct promotions, or support other activities described in this Privacy Policy.
Advertising and Analytics Partners. We may disclose or make available certain device, cookie, and online activity information to analytics, advertising, and social media partners for measurement, personalization, and advertising, subject to applicable law and your privacy choices.
Legal and Safety Disclosures. We may disclose Personal Information where required or permitted by law or where reasonably necessary to protect Menē, its customers, employees, property, rights, or the public.
Corporate Transactions. We may disclose Personal Information in connection with an actual or proposed merger, financing, acquisition, restructuring, sale of assets, bankruptcy, or similar transaction.
With Your Direction or Consent. We may disclose Personal Information at your direction or with your consent.
No Sale of Personal Information. Menē does not sell Personal Information for money. Certain disclosures involving advertising, analytics, or cross-context behavioral advertising may constitute a “sale,” “sharing,” or targeted advertising under applicable privacy laws even where no money is exchanged. Where required by law, Menē provides consumers with the right to opt out of such processing.

E. Legal Basis for processing Personal Information (EEA visitors only)

If you are located in the European Economic Area (“EEA”) or another jurisdiction requiring a lawful basis for processing, Menē relies on one or more lawful bases depending on the activity, including performance of a contract, compliance with legal obligations, legitimate interests, consent, and, where applicable, protection of vital interests. Additional information regarding applicable lawful bases is provided in our EEA/UK Privacy Notice.

F. How we communicate with you

Communications between you and Menē may be conducted via live chat, email, mail, phone, fax, text message, or by other online or electronic means. Where permitted by applicable law and with any notice or consent required by law, Menē may record or monitor telephone calls, chats, or other communications for customer service, training, quality assurance, security, fraud prevention, and recordkeeping purposes. We may contact you electronically in response to a request, inquiry, or complaint, as otherwise requested by you, or as permitted or required by law.
We may also communicate with you from time to time electronically about news, promotions, special offers, and other information from Menē, regarding either Menē or its selected partners. This may include communications by email and SMS/text messaging if you have provided your consent. If you wish to unsubscribe from marketing emails or SMS/text messages from Menē, please contact service@mene.com or reply STOP to any Menē text message. Please note, however, that this request applies only to marketing communications, not to certain account-related or transactional messages, which will continue to be sent to account holders. Menē is not responsible for any additional information you provide directly to our partners, and we encourage you to review their privacy and security practices before disclosing personal information to them.

G. Data Retention

We retain Personal Information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including to provide products and services, maintain accounts and transaction records, comply with legal, tax, accounting, fraud-prevention, and regulatory obligations, resolve disputes, and enforce agreements.
Retention periods vary depending on the nature of the information, the purpose for which it was collected, the duration of our relationship with you, applicable limitation periods, and legal or regulatory requirements. When Personal Information is no longer required, we may delete, deidentify, or aggregate it in accordance with applicable law.

H. International Data Transfers

Menē operates internationally and may process Personal Information in countries other than the country in which you reside, including Canada and the United States. Where required by applicable law, Menē uses recognized safeguards for international transfers, such as adequacy decisions, contractual safeguards, or other lawful transfer mechanisms. Additional information regarding transfers of EEA Personal Information is provided in our EEA/UK Privacy Notice.

I. Security

Menē uses reasonable administrative, technical, and physical safeguards designed to protect Personal Information against unauthorized access, use, alteration, disclosure, or destruction. However, no method of transmission over the Internet or method of electronic storage is completely secure, and we cannot guarantee absolute security. You are responsible for maintaining the confidentiality of your account credentials and should notify us promptly if you believe your account or credentials have been compromised.

J. Children’s Privacy

The Website and Menē’s services are not directed to children under 18, and Menē does not knowingly collect Personal Information from children under 18 except as permitted by applicable law. If we learn that we have collected Personal Information from a child in violation of applicable law, we will take reasonable steps to delete it.

K. Cookies and Similar Technologies

Use of Cookies and Similar Technologies. Menē and its service providers may use cookies, pixels, tags, local storage, software development kits, and similar technologies to operate the Website, remember preferences, understand how users interact with the Website, measure performance, prevent fraud, personalize content, and support advertising and marketing.
Necessary and Optional Technologies. Certain cookies and similar technologies are necessary for the Website to function. Other technologies, including analytics and advertising technologies, may be subject to consent or opt-out requirements depending on your location.
Managing Cookie Preferences. You may be able to manage certain cookie and tracking preferences through our cookie settings tool, your browser settings, or other mechanisms made available by Menē. Additional information regarding the cookies and similar technologies used on the Website may be provided in a separate Cookie Notice.
Interest-Based Advertising. Menē and certain advertising, analytics, and social media partners may use cookies and similar technologies to collect information about your activity on the Website and other websites or services in order to provide advertising that may be relevant to your interests. Where required by applicable law, you may opt out of certain targeted or interest-based advertising through Menē’s cookie settings or other privacy choices made available on the Website. You may also be able to manage certain advertising preferences through your browser, device, or the applicable advertising provider.

L. Your Privacy Rights

Depending on where you live, you may have rights regarding your Personal Information, including the right to request access to, correction of, deletion of, or a copy of your Personal Information; to object to or restrict certain processing; to withdraw consent; and to opt out of certain sales, sharing, targeted advertising, or profiling where applicable.
These rights are subject to applicable law and may not apply in all circumstances. Additional information is available in our jurisdiction-specific privacy notices.
Menē will not unlawfully discriminate against you for exercising privacy rights available under applicable law.
To submit a privacy request, contact us at privacy@mene.com or through any privacy-request method identified in the applicable supplemental notice. We may take reasonable steps to verify your identity before completing a request.

M. Changes to this policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other circumstances. When we make changes, we will update the effective date at the top of the policy and provide any additional notice required by applicable law. Please check back frequently; you will be able to see if changes have been made by looking at the top of the Privacy Policy for the date it was last updated.

N. Contact Us

If you have questions about this Privacy Policy or Menē’s privacy practices, or wish to exercise a privacy right, please contact us at:

privacy@mene.com
Menē Inc.
307-334 Adelaide Street West
Toronto, Ontario M5V 1R4
Canada

Additional contact information applicable to residents of particular jurisdictions may be provided in our supplemental privacy notices.

California Privacy Notice

Last Updated: August 25, 2026

This California Privacy Notice supplements the Menē Privacy Policy and applies to California residents. This Notice describes how Menē collects, uses, discloses, sells or shares, and otherwise processes Personal Information subject to the California Consumer Privacy Act of 2018, as amended by the California Privacy Rights Act of 2020, and applicable implementing regulations (collectively, the “CCPA”). Capitalized terms not defined in this Notice have the meanings given to them in the Menē Privacy Policy or applicable law.

Notice of Collection and Use of Personal Information. During the 12-month period preceding the effective date of this Notice, Menē may have collected the following categories of Personal Information, depending on how you interact with Menē:
- Identifiers, such as name, postal address, email address, telephone number, account name, IP address, device identifiers, and similar identifiers;
- Customer records information, such as billing address, shipping address, payment-related information, and other information you provide in connection with a transaction;
- Commercial information, such as products purchased, considered, returned, exchanged, or sold back to Menē, transaction history, Menē Credit, and purchasing preferences;
- Internet or other electronic network activity information, such as browsing activity, interactions on the Website, cookie identifiers, referring and exit pages, and information regarding interactions with advertisements;
- Geolocation information, where collected;
- Audio, electronic, visual, or similar information, such as customer service call recordings, chat records, or photographs you provide;
- Inferences, such as information reflecting purchasing preferences, product interests, or other preferences derived from your interactions with Menē.
Menē may use the categories of Personal Information described above for the purposes described in the Menē Privacy Policy, including to:
- create and manage customer accounts;
- process and fulfill purchases, returns, exchanges, buybacks, and payments;
- provide customer service;
- prevent fraud, account misuse, security incidents, and unlawful activity;
- personalize content, product recommendations, and marketing where permitted by law;
- conduct analytics and improve the Website and Menē’s Products and services;
- communicate with customers regarding transactions, promotions, and other matters;
- comply with legal, regulatory, tax, accounting, sanctions, anti-money-laundering, and other obligations; and
- evaluate or complete corporate transactions such as mergers, financings, acquisitions, restructurings, or sales of assets.
Retention of Personal Information. Menē retains Personal Information as described in the Data Retention section of the Menē Privacy Policy. Retention periods vary depending on the nature of the information, the purposes for which it was collected, the duration of Menē’s relationship with the consumer, applicable limitation periods, and legal or regulatory requirements.
Sources of Personal Information. During the 12-month period preceding the effective date of this Notice, Menē may have obtained Personal Information from the following categories of sources:
- directly from you;
- from your device or browser when you use the Website;
- from payment processors, fraud-prevention providers, shipping providers, and other service providers;
- from social media platforms;
- from advertising and analytics partners;
- from affiliates or business partners;
- from publicly available sources, where applicable; and
- from third parties involved in a corporate transaction.
Sale or Sharing of Personal Information. Menē does not sell Personal Information in exchange for monetary compensation. Menē may, however, disclose or make available certain Personal Information to advertising, analytics, or social media partners, or permit those partners to collect Personal Information through cookies and similar technologies, for cross-context behavioral advertising or related purposes. These disclosures may constitute a “sale” or “sharing” under California law even where Menē does not receive money in exchange. Where applicable, California residents have the right to opt out of the sale or sharing of their Personal Information as described below. Menē does not have actual knowledge that it sells or shares the Personal Information of consumers under 16 years of age. Menē does not use or disclose Sensitive Personal Information for purposes that require offering a right to limit under the CCPA.
During the 12-month period preceding the effective date of this Notice, Menē may have sold or shared the following categories of Personal Information, depending on its actual advertising and analytics practices:
- Identifiers;
- Commercial information;
- Internet or other electronic network activity information; and
- Inferences.
Disclosure of Personal Information. During the 12-month period preceding the effective date of this Notice, Menē may have disclosed Personal Information to the following categories of recipients for business purposes:
- service providers and contractors;
- payment processors;
- shipping and logistics providers;
- fraud-prevention and security providers;
- advertising and analytics partners;
- social media platforms;
- professional advisers, including legal, accounting, and auditing providers;
- government entities, regulators, or law enforcement where required or permitted by law;
- affiliates and business partners; and
- parties to an actual or proposed merger, financing, acquisition, reorganization, sale of assets, or similar transaction.
California Consumer Privacy Rights. Subject to applicable law and certain exceptions, California residents have the following rights:
- Access. You may request information regarding the categories and specific pieces of Personal Information Menē has collected about you, the categories of sources from which it was collected, the purposes for collecting, using, selling, or sharing the information, and the categories of third parties to whom it was disclosed, sold, or shared.
- Correction. You may request correction of inaccurate Personal Information maintained about you.
- Deletion. You may request deletion of certain Personal Information Menē has collected about you, subject to applicable exceptions.
- Opt-Out of Sale or Sharing. You may opt out of the sale of your Personal Information or the sharing of your Personal Information for cross-context behavioral advertising purposes.
- Non-Discrimination. Menē will not unlawfully discriminate against you for exercising rights available under the CCPA.
How to Submit a Request. You may submit a request to exercise applicable California privacy rights by contacting us at privacy@mene.com or by using any privacy request form, toll-free number, or other method made available by Menē.
Opt-Out. To opt out of the sale or sharing of Personal Information for cross-context behavioral advertising, you may use Menē’s cookie settings or other privacy-choice mechanism made available on the Website.
Authorized Agents. You may designate an authorized agent to submit a request on your behalf. Menē may require reasonable verification of the agent’s authority and your identity, as permitted by applicable law.
Verification of Requests. To protect your privacy and security, Menē may take reasonable steps to verify your identity before responding to a request. Verification requirements may vary depending on the nature of the request and the Personal Information involved.
Contact Us.
If you have questions regarding this California Privacy Notice or Menē’s privacy practices, please contact:

privacy@mene.com
Menē Inc.
307-334 Adelaide Street West
Toronto, Ontario M5V 1R4
Canada

EEA/UK Privacy Notice

Last Updated: August 25, 2026

This EEA/UK Privacy Notice supplements the Menē Privacy Policy and applies to individuals located in the European Economic Area (“EEA”) and the United Kingdom (“UK”). It provides additional information regarding Menē’s processing of Personal Information under the General Data Protection Regulation (“GDPR”), the UK GDPR, and applicable local data protection laws.

Capitalized terms not defined in this Notice have the meanings given to them in the Menē Privacy Policy.

Controller. Menē Inc. is the controller responsible for the Personal Information described in this Notice and the Menē Privacy Policy.
Purposes and Lawful Bases for Processing. Menē processes Personal Information for the purposes described in the Menē Privacy Policy. Depending on the processing activity, Menē relies on one or more of the following lawful bases:
- Performance of a contract, including to create and administer your account, process and fulfill purchases, returns, exchanges, buybacks, payments, shipping, and customer-service requests;
- Compliance with legal obligations, including tax, accounting, sanctions, anti-money-laundering, fraud-prevention, and other regulatory obligations;
- Legitimate interests, including operating and improving the Website and Menē’s services, maintaining security, preventing fraud and misuse, analyzing performance, managing customer relationships, and protecting Menē’s legal rights;
- Consent, where required for activities such as certain marketing communications, cookies, targeted advertising, or other optional processing; and
- Protection of vital interests, where applicable.
Where Menē relies on legitimate interests, it considers whether those interests are overridden by your data protection rights and freedoms.
Categories of Personal Information. The categories of Personal Information Menē may process are described in the “What We Collect” section of the Menē Privacy Policy and may include contact and account information, transaction and order information, payment and transaction information, customer service and communications information, device and online activity information, demographic and preference information, geolocation information, and information received from third parties.
Recipients of Personal Information. Menē may disclose Personal Information to the categories of recipients described in the Menē Privacy Policy, including service providers and processors, payment processors, shipping and logistics providers, fraud-prevention and security providers, analytics and advertising partners, social media platforms, professional advisers, affiliates and business partners, government authorities, and parties involved in an actual or proposed corporate transaction.
Data Retention. Menē retains Personal Information only for as long as reasonably necessary for the purposes for which it was collected, including to provide products and services, maintain transaction and account records, comply with legal, tax, accounting, fraud-prevention, and regulatory obligations, resolve disputes, and enforce agreements. Retention periods vary depending on the nature of the information, the purpose for which it was collected, the duration of Menē’s relationship with you, applicable limitation periods, and legal or regulatory requirements. Additional information is provided in the Data Retention section of the Menē Privacy Policy.
Information Required to Provide Services. Certain Personal Information may be necessary for Menē to enter into or perform a contract with you or comply with legal obligations. If you do not provide information that is required for those purposes, Menē may be unable to create or maintain your account, process a transaction, fulfill an order, provide certain services, or comply with your request.
Automated Decision-Making. Menē does not engage in solely automated decision-making that produces legal effects or similarly significant effects concerning you, unless otherwise disclosed and permitted by applicable law.
Your Data Protection Rights.
- Right of Access. You may request confirmation as to whether Menē processes your Personal Information and, where applicable, request access to that Personal Information and information regarding how it is processed.
- Right to Rectification. You may request correction of inaccurate Personal Information and completion of incomplete Personal Information.
- Right to Erasure. You may request deletion of your Personal Information in certain circumstances, including where the information is no longer necessary for the purposes for which it was collected, you withdraw consent and no other lawful basis applies, you successfully object to processing, the information has been processed unlawfully, or deletion is required by law.
- Right to Data Portability. Where processing is based on consent or contract and carried out by automated means, you may request a copy of certain Personal Information in a structured, commonly used, machine-readable format and may request that it be transmitted to another controller where technically feasible.
- Right to Restriction of Processing. You may request restriction of processing in certain circumstances, including while Menē verifies the accuracy of disputed information, where processing is unlawful but you request restriction rather than deletion, where Menē no longer needs the information but you require it for legal claims, or while Menē considers an objection to processing based on legitimate interests.
- Right to Object. You may object to processing based on Menē’s legitimate interests where your particular situation gives you grounds to do so. You may also object at any time to processing of Personal Information for direct marketing purposes. Where you object to direct marketing, Menē will stop using your Personal Information for that purpose, although limited information may be retained on a suppression list to honor your request.
- Right to Withdraw Consent. Where Menē relies on your consent to process Personal Information, you may withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing carried out before consent was withdrawn and may affect Menē’s ability to provide certain optional services.
These rights may be subject to limitations or exceptions under applicable law.
Identity Verification. Menē may take reasonable steps to verify your identity before responding to a request, taking into account the nature of the request and the Personal Information involved.
No Unlawful Disadvantage. Menē will not unlawfully disadvantage you for exercising rights available under applicable data protection law.
International Data Transfers.
- Menē operates internationally and may transfer Personal Information to Canada, the United States, and other countries in which Menē, its affiliates, or service providers operate.
- Where Personal Information is transferred from the EEA or UK to a country that is not recognized as providing an adequate level of data protection, Menē uses appropriate safeguards as required by applicable law, which may include approved standard contractual clauses, the UK International Data Transfer Agreement or UK Addendum, or other lawful transfer mechanisms. Menē may also rely on applicable adequacy decisions where available.
- You may contact privacy@mene.com for additional information regarding applicable transfer safeguards.
Complaints and Supervisory Authorities. If you have a question or complaint regarding Menē’s processing of your Personal Information, you may contact us at privacy@mene.com. You also have the right to lodge a complaint with a data protection supervisory authority, in particular in the EEA member state where you live, work, or believe an infringement has occurred, or with the UK Information Commissioner’s Office if you are located in the United Kingdom.
Contact Us.
If you have questions about this Notice, Menē’s privacy practices, or wish to exercise a data protection right, please contact:

privacy@mene.com
Menē Inc.
307-334 Adelaide Street West
Toronto, Ontario M5V 1R4
Canada