Menē crafts pure 24 karat gold and platinum jewelry that is transparently sold by gram weight. Through Mene.com customers can buy jewelry, monitor the value of their collection over time, and sell or exchange their pieces by gram weight at the prevailing market prices for gold and platinum.
Our Founding Mission
Across the East and West, past and present, jewelry holds a unique and sacred role in the lives of its owners as a token for expressing love and friendship, reifying a sacred commitment, or immortalizing a moment in time.
Throughout history this token served an additional role, a precious store of enduring value that would forever hold its monetary value and could be exchanged with ease.
What's profoundly missing in global luxury markets today is the forgotten role of jewelry as wearable estate, an heirloom as important to family wealth and savings as property or art.
Menē was founded by Roy Sebag and Diana Widmaier Picasso to restore the relationship between jewelry and savings, empowering consumers by marrying innovative technology, timeless design, and pure precious metals to create pieces which endure as a store of value.
Our Founding Principles
Three principles of transparency uphold our commitment to crafting jewelry that preserves its original value:
- Menē jewelry is crafted from pure 24 karat gold (Au) and platinum (Pt) with no diamonds or gemstones. This means our creations become a timeless physical object that will never tarnish (unlike man-made chemical alloys of 18 karats or less). It also means that simply weighing Menē jewelry will always unveil its objective value.
- Menē jewelry is sold by the gold and platinum weight value plus a transparent design and manufacturing premium. This premium is roughly 20% of the precious metal value each day. For example: a $1,000 Menē ring will have around $800 in gold or platinum value at the time of purchase while $200 is the revenue earned by Menē.
- Menē provides a lifetime guarantee to buy-back or exchange any authentic Menē jewelry at the prevailing gold and platinum prices minus a 10% fee.
These principles result in a truly revolutionary value proposition for consumers when compared to the dynamics of the jewelry industry today.
Led by our Chief Artistic Director Diana Widmaier Picasso and our Chief Creative Officer Sunjoo Moon, Menē jewelry is designed in-house at our Paris and New York offices.
We also employ a growing team of designers, photographers, and quality control specialists. The creative spirit of this team is unstoppable as evidenced by our initial collection of over 2,000 SKU’s consisting of charms, chains, rings, bracelets, earrings, pendants, necklaces, and gifts.
Strong Financial Backing
Mene Inc. is backed by Goldmoney Inc. (TSX: XAU) the world’s largest gold bullion custodian and payments network which owns a 35% stake in the company. We have also raised a Series A Financing in December 2017 from leading global investors.
Our experience in the precious metal industry along with our online business model allows us to avoid many of the costs that are typically incurred by traditional western jewelry brands. As a result, we are able to realize lower profit margins while remaining financially viable. This in turn allows us to build valuable long-term relationships with our customers through subsequent sales, exchanges, and purchases of our jewelry.